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Integrations are how Outlit sees your customers. Connect sources once — Outlit continuously monitors them and surfaces churn and renewal items in Attention. Expansion evidence appears on customer profiles and renewal briefs. The Outlit Browser SDK adds the website journey before a person becomes a known contact; product analytics integrations import product activity into Outlit. Open Integrations in the sidebar to browse the catalog, connect, and check each connection’s status.

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What to connect, roughly in order

A billing source and a product-activity source provide important monitoring inputs — but whether monitoring reports active depends on coverage and the responsibility being enabled on your workspace. The Churn status card is the source of truth for readiness and what’s still missing.

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Who connects what

  • Admins connect workspace-wide sources — billing, CRM, Slack, product analytics, support.
  • Members can connect their own accounts — Gmail and personal Granola keys are per-person by design.
  • Each teammate connecting Gmail adds coverage: Outlit only sees the mailboxes actually connected.

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Connection methods

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Setup tasks

Some sources aren’t done after credentials — the connect flow asks for mapping:
  • CRM integrations — map the pipeline: which open stages are renewal deals, which closed stages count as won/lost outcomes, and which deal field carries the renewal date.
  • Mixpanel — confirm the account-property mapping that joins events to customer accounts before import starts.
  • Stripe — webhook setup may be a separate step from credentials.
  • Slack — choose channels and set a notification destination (Settings → Destinations).

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Status and troubleshooting

The Integrations page shows each connection’s state — connected, syncing, error, or stale. If a connection errors or goes stale, it shows up in churn monitoring’s Reduced coverage with a link back here.
Historical imports run in the background after connection, and completion time varies by source and history. When data is missing, check the connection’s sync status on the Integrations page and the customer’s Coverage tab.
Usually an expired token or revoked key. Reconnect the source — Outlit asks you to reconnect, and reconnecting doesn’t lose previously imported data.
Workspace-wide sources need an admin. Members see the catalog but can only connect personal-scope accounts.

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Source guides

Stripe

Billing — OAuth or restricted key

PostHog

Product analytics — API key + project mapping

Slack

Conversation signals + notification destination

Gmail

Per-teammate email connection

CRM

Salesforce, HubSpot, Attio — accounts, deals, renewals

Support and meetings

Pylon, Gong, Fireflies, Granola, Google Calendar
Other catalog entries (Mixpanel, Autumn, Clerk, Supabase Auth) use their setup flow — paste credentials or start OAuth, then finish any mapping the form asks for. Outlit SDKs are installed in your code.