Calendar embed tracking

Outlit automatically detects when visitors complete bookings through embedded calendar widgets from Cal.com and Calendly. No extra code required—just install the tracking snippet and booking events are captured.

Supported platforms

Platform	Detection method
Cal.com	Cal.com embed API
Calendly	Calendly postMessage events

What gets tracked

When a visitor books a meeting, Outlit captures:

Property	Description
`provider`	`"cal.com"` or `"calendly"`
`eventType`	Meeting title (e.g., “30 Minute Demo”)
`startTime`	Scheduled start time (ISO format)
`endTime`	Scheduled end time (ISO format)
`duration`	Meeting length in minutes

Calendar booking events appear in your timeline as “Meeting requested” activities—distinct from calendar sync events, so you won’t see duplicates.

Configuration

Calendar embed tracking is enabled by default. To disable it:

<script
  src="https://cdn.outlit.ai/stable/outlit.js"
  data-public-key="pk_your_public_key"
  data-track-calendar-embeds="false"
  async
></script>

string

Set to "false" to disable automatic calendar booking detection.

Limitations

Auto-identify is not available for calendar embed bookings. Cal.com and Calendly do not expose attendee email or name in their client-side events for privacy reasons. To identify visitors who book meetings, use webhooks from your calendar provider:

Set up a webhook in Cal.com or Calendly
Receive the booking details (including email) on your server
Call an Outlit server SDK to identify the person by email. Also identify the browser visitor with the same email to link earlier website activity

// Server-side: after receiving webhook
await outlit.identify({
  email: webhookData.attendee.email,
  traits: {
    name: webhookData.attendee.name,
    bookedMeeting: webhookData.eventType
  }
})
await outlit.flush()

Example timeline

A typical visitor journey with calendar booking:

Pageview — Visitor lands on /demo
Meeting requested — Visitor books “30 Minute Demo” via Cal.com embed
Identify the person — Your webhook handler records the attendee email. Identify the browser visitor with the same email to join earlier website activity

The booking joins the person’s profile when the browser visitor is also identified with the same email, for example through a form or browser identify() call. An email-only server identify cannot link an otherwise anonymous browser visitor by itself.

Agents

CLI

Concepts

Outlit SDKs

Examples

Calendar embed tracking

Supported platforms

What gets tracked

Configuration

Limitations

Example timeline

​Supported platforms

​What gets tracked

​Configuration

​Limitations

​Example timeline

Supported platforms

What gets tracked

Configuration

Limitations

Example timeline