Customer Context Infrastructure
Outlit connects website activity, product usage, billing, support, and conversations into a single customer context graph. Under the hood, that graph powers structured customer profiles, timelines, and facts your team can query from the CLI, through AI agents, or via API.Get Started
Install the CLI and connect your first source in minutes.
How It Works
Connect
Add the Outlit browser or server SDK, then connect systems like Stripe, PostHog, Slack, Gmail, and more to bring your customer data into one place.
Resolve
Identity resolution automatically links anonymous visitors, known contacts, and accounts across forms, auth systems, emails, and devices.
Structure
Raw events, conversations, and billing signals are normalized into customer profiles, timelines, facts, journey stages, and billing states.
Why Outlit?
Unified Context
One graph connecting product, billing, support, and conversation data — instead of siloed tools that each show a fragment.
Identity Resolution
Automatically merge customer profiles across devices, emails, and auth providers into a single contact.
Agent-First
Query structured customer context from the CLI or through AI agents via MCP — run SQL, search with natural language, and get full context without leaving your workflow.
Journey Intelligence
Outlit turns raw events and conversations into timelines, facts, and lifecycle signals your agents can actually act on.
Explore
CLI
Query customer data from the terminal
MCP Integration
Query context from AI agents
Browser SDKs
Add tracking to your website
Server SDKs
Track events from your backend
REST API
Programmatic access
Concepts
Understand the data model